Apple Poaches Porsche’s Head Of Cayenne For Mission Titan

Harrer is just not the one one from Porsche who has joined Apple.


The iPhone maker has been expanding its tentacles in other industries

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The iPhone maker has been increasing its tentacles in different industries

The chatter in regards to the Apple Automotive is getting louder by the day. Now reportedly, Apple has snagged a giant fish from Porsche – Dr Manfred Harrer, the VP in control of the Cayenne and chassis improvement boss, as per a report by Enterprise Insider. The report would not define the function Harrer will play, however it’s clear he may have one thing to do with the chassis of the Apple Automotive that has been dubbed “Mission Titan” internally on the Cupertino-based firm. Harrer was previously an engineer at Audi, which is a sister firm of Porsche. Then he went to BMW the place he was an professional for steering wheel programs. By 2016, he was again on the Volkswagen group in his most up-to-date function because the boss of the Porsche Cayenne SUV venture solely not too long ago. 

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The Porsche Cayenne is its finest promoting automobile 

He was additionally a well-paid govt with him making greater than $700,000 yearly at Porsche and BI states that he’ll seemingly be paid upwards of a $1 million in his new function at Apple. This might be a difficult function at Apple as the corporate has been at it for nearly half a decade with Mission Titan stopping and stalling, however this time across the momentum appears to be fairly actual. 

Whereas the report appears to be legit, it needs to be famous the change in employment hasn’t been mirrored in his LinkedIn profile, though his stint on the German firm ended on the finish of 2020. Harrer is just not the one one from Porsche who has joined Apple. Apple up to now employed Alexander Hitzinger for the Apple Automotive. 

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Giannandrea is Apple’s SVP of AI and Machine Leaning technique 

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In current occasions, there may be chatter that Apple is partnering with Hyundai’s sister model, Kia, for the Apple Automotive which may very well be 3-5 years away. Apple has reportedly developed a self-driving system and is engaged on a complicated inside with the automotive being designed for a passive transportation expertise. Apple not too long ago handed reigns of the Apple Automotive venture to its AI boss John Giannandrea which may converse in direction of the course it’s taking with the venture. 

Porsche has made nice strides with its electrical automotive know-how with the Taycan being lauded for its efficiency and driving dynamics. Apple can also be engaged on breakthrough battery know-how utilizing its expertise in semi-conductors and batteries to create a automotive that has an excessive vary. 

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